1 Pick a survey
1 Choose data source
1 Pick a survey
Backtest the AI: feed it a subset of each respondent's real answers, let it predict the rest, then compare the predictions to what they actually answered.
Generate synthetic respondent answers and build audience segments — live from the database
Backtest the AI: feed it a subset of each respondent's real answers, let it predict the rest, then compare the predictions to what they actually answered.